Monday, June 11, 2012

Audi launches Compact Luxury SUV Q3 in India

German luxury car manufacturer Audi announced the launch of its compact luxury SUV Q3 in India. This youngest member of the Audi Q family was the most awaited vehicle in India after it was unveiled at the Auto Expo in January.

The Audi Q3 is priced at Rs. 26, 21,000 onwards for the base grade and Rs. 31, 49,000 onwards for the high grade. This luxury vehicle is mostly meant for the urban customers.

The vehicle will be available at all 19 Audi dealerships in India. But for now only 500 Audi Q3’s will be available for initial booking due to production limitations at the European plant despite its large demand.

“We are confident that Audi Q3 will repeat the success of Audi Q5 and Audi Q7 and further consolidate our leadership position in the luxury SUV segment“, said Michael Perschke, Head, Audi India during the launch on Wednesday.

The Q3 is equipped with a powerful and efficient 2.0 TDI Quattro engine. The vehicle includes Audi technology in the body, drive train, chassis, assistance and multimedia systems of the Q3 and many of these elements come directly from the luxury class.

The Audi Q3 is out and out an urban vehicle with its sporty features. The device is claimed to be the only compact Sports Utility Vehicle in its segment that offers ‘Quattro’ which makes it a pertinent choice for the younger customer.

Keeping in view on its increasing sale graph Audi India plans to extend its network to 25 dealerships by the end of 2012 from its existing 19 centers. The company marked up a sale of 450 cars in May 2012 which is an increase of 10 percent over the same period last year.

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