Chances are that someone inside your organization has a great idea for how to grow your company. Chances are that leadership is ignoring that idea. Kodak long ignored an engineer's idea for a filmless camera (aka a digital camera) because it was in the business of selling film. The largest growth opportunities are often the market changing ideas that represent not only growth but a threat to your business as well. Figure out what those threats are before someone else does. Ask your people: what could put us out of business? In the answer to that question may be your biggest source of innovation.
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